Berlin

Germany
Kantstrasse 24
10623 Berlin
+49 30 814 760 14

 

USA
1500 Broadway, 19th Floor
NY 10036, New York

Switzerland

Switzerland
Militaerstrasse 52
8004 Zurich
+41 79 664 83 61

 

Serbia
Carice Milice 3
11000 Belgrade

Blog

Read all about it

From subscription commerce, to case studies, to daily life at keylight.

Not all child’s play: working parents at keylight

  The 40-hour work week - with the image of the suited businessman sitting at his desk, at his office, for eight straight hours - is dependent on the

Cars we don’t own, don’t drive, and don’t take to the gas station

Tesla’s subscription services hint at an exciting new future for the personal vehicle industry. 

Acer launches new DaaS subscription offering with the help of keylight

We are excited to announce that keylight customer Acer has launched a B2B subscription model enabling business to subscribe to their tech services.

The Revolution of Digitalization and Self-Service for B2B Businesses

In these rapidly digitalizing times, B2B companies would do well to remember that even in business to business matters, the customer is still king. 

Predictions for a Post-Pandemic Subscription Economy

Now that we can see the light at the end of the tunnel, the question is: what’s next for the subscription economy in a post-pandemic world? 

Brace for Impact: How European E-commerce Needs to Prepare for Brexit

The transition period of the UK leaving the EU is ending, and e-commerce vendors need to make some changes to keep trading across the English

keylight listed in Deloitte's Technology Fast 50 Award

keylight is placed #25 in Germany for Deloitte's Technology Fast 50 award, with over 300% growth over the past five years.

Keeping the Price Right: Pay As You Go and Bundling

The best pricing strategies give customers autonomy over their subscriptions whilst maximising profits for businesses. Win-win. 

Keeping the Price Right: Freemium + Upsell Pricing Strategy

There are many pricing strategies that can be used in the subscription business model - but you may want to consider the humble freemium. 

Keeping the Price Right: Multiple Editions & Base/Overage

Customization is a key advantage of the subscription economy - read on to find out how to tailor your product to meet consumer demands.

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